NEW YORK (AP) – President Donald Trump’s media company is planning to buy back up to $400 million in shares, which lost 46% of this year’s value.
Trump Media and Technology Group, which operates Truth Social Media Platform, said Monday that the acquisition will provide greater financial flexibility. You will be resigning from the stock after purchase. This means that you cannot reissue these specific shares.
Companies can increase their shares by acquiring or deleting unpaid company shares. Trump is the largest stakeholder in Trump media, with around 114 million shares.
Trump Media shares fell just over 2% on Monday. However, the stock appeared to peak about a month after the company went public in late March. Since then, stocks have been on a steady downward trajectory.
The company said it lost $400 million in 2024 earlier this year, and its annual revenue fell 12% to $3.6 million.
After winning the US presidential election in November, Trump transferred all of the company’s shares to paper for about $4 billion worth of its shares as a gift to Donald J. Trump’s revocable trust. Trump’s shares reached more than half of the company’s shares.
The company said Monday it would fund a buyback separate from its Bitcoin financial strategy. Under that plan, institutional investors will buy $2.5 billion in company shares, and revenues accumulate Bitcoin reserves.
Trump Media has joined other companies with similar cryptocurrency strategies, such as MicroStrategy, a cloud and mobile software developer who are building protected areas that contain billions of bitcoins.
Original issue: June 23, 2025, 11:09am EDT